Son of Fred J. Loring (Maine) & Mary Grace Breed (Illinois)
Owner of Porter Loring Funeral Home
Founder of Porter Loring Mortuaries, Porter Loring, Sr.
The year was 1918. World War I had just ended. Troops were returning from Europe, and so were casualties for burial in hometowns. The upheaval of the times also spread one of the deadliest influenza epidemics in history. For a military town like San Antonio, and for the funeral homes serving the area, the situation posed a serious challenge.It was against this backdrop that Porter Loring Sr. decided the time was right to introduce a new type of mortuary."It was true I was going to bury the dead, but I wasn't going to be an 'undertaker.' Instead, I was going to operate a mortuary – one that had respect for the dead and sympathy for the families who came to it. I was determined to have this philosophy expressed in all the ways I could create, and to ensure every one of my employees would radiate this belief in their work, language and manner of living."For decades, these words have served as a standard for our operations – and a measure of our commitment to the families we serve. And today, while we've changed and grown in many ways that Porter Sr. might not have fathomed, we think he'd be gratified to see the results of a prediction he made during that same speech so long ago: "We will continue to grow professionally, as long as we hold to our original ideals, and as long as each of us grasps the spirit of the organization."If he could see us now, he'd know how absolutely right he was.
Owner of Porter Loring Funeral Home
Founder of Porter Loring Mortuaries, Porter Loring, Sr.
The year was 1918. World War I had just ended. Troops were returning from Europe, and so were casualties for burial in hometowns. The upheaval of the times also spread one of the deadliest influenza epidemics in history. For a military town like San Antonio, and for the funeral homes serving the area, the situation posed a serious challenge.It was against this backdrop that Porter Loring Sr. decided the time was right to introduce a new type of mortuary."It was true I was going to bury the dead, but I wasn't going to be an 'undertaker.' Instead, I was going to operate a mortuary – one that had respect for the dead and sympathy for the families who came to it. I was determined to have this philosophy expressed in all the ways I could create, and to ensure every one of my employees would radiate this belief in their work, language and manner of living."For decades, these words have served as a standard for our operations – and a measure of our commitment to the families we serve. And today, while we've changed and grown in many ways that Porter Sr. might not have fathomed, we think he'd be gratified to see the results of a prediction he made during that same speech so long ago: "We will continue to grow professionally, as long as we hold to our original ideals, and as long as each of us grasps the spirit of the organization."If he could see us now, he'd know how absolutely right he was.
Son of Fred J. Loring (Maine) & Mary Grace Breed (Illinois)
Owner of Porter Loring Funeral Home
Founder of Porter Loring Mortuaries, Porter Loring, Sr.
The year was 1918. World War I had just ended. Troops were returning from Europe, and so were casualties for burial in hometowns. The upheaval of the times also spread one of the deadliest influenza epidemics in history. For a military town like San Antonio, and for the funeral homes serving the area, the situation posed a serious challenge.It was against this backdrop that Porter Loring Sr. decided the time was right to introduce a new type of mortuary."It was true I was going to bury the dead, but I wasn't going to be an 'undertaker.' Instead, I was going to operate a mortuary – one that had respect for the dead and sympathy for the families who came to it. I was determined to have this philosophy expressed in all the ways I could create, and to ensure every one of my employees would radiate this belief in their work, language and manner of living."For decades, these words have served as a standard for our operations – and a measure of our commitment to the families we serve. And today, while we've changed and grown in many ways that Porter Sr. might not have fathomed, we think he'd be gratified to see the results of a prediction he made during that same speech so long ago: "We will continue to grow professionally, as long as we hold to our original ideals, and as long as each of us grasps the spirit of the organization."If he could see us now, he'd know how absolutely right he was.
Owner of Porter Loring Funeral Home
Founder of Porter Loring Mortuaries, Porter Loring, Sr.
The year was 1918. World War I had just ended. Troops were returning from Europe, and so were casualties for burial in hometowns. The upheaval of the times also spread one of the deadliest influenza epidemics in history. For a military town like San Antonio, and for the funeral homes serving the area, the situation posed a serious challenge.It was against this backdrop that Porter Loring Sr. decided the time was right to introduce a new type of mortuary."It was true I was going to bury the dead, but I wasn't going to be an 'undertaker.' Instead, I was going to operate a mortuary – one that had respect for the dead and sympathy for the families who came to it. I was determined to have this philosophy expressed in all the ways I could create, and to ensure every one of my employees would radiate this belief in their work, language and manner of living."For decades, these words have served as a standard for our operations – and a measure of our commitment to the families we serve. And today, while we've changed and grown in many ways that Porter Sr. might not have fathomed, we think he'd be gratified to see the results of a prediction he made during that same speech so long ago: "We will continue to grow professionally, as long as we hold to our original ideals, and as long as each of us grasps the spirit of the organization."If he could see us now, he'd know how absolutely right he was.
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