Auto Racing Driver. Austrian Formula One driver and a three-time F1 World Drivers' Champion, winning in 1975, 1977 and 1984. He founded three airlines (Lauda Air, Niki, and Laudamotion). He was also Bombardier Business Aircraft brand ambassador. He was also a consultant for Scuderia Ferrari and team manager of the Jaguar Formula One racing team for two years. He worked as a pundit for German TV during Grand Prix weekends and acted as non-executive chairman of the Mercedes AMG Petronas F1 Team.
Bio by: Gene Fosheim